THE EFFECT OF INFLATION, LENDING RATES AND EXCHANGE RATES ON PROFITS AT THE RR MOBILINDO SHOWROOM IN PANGKALPINANG FOR THE PERIOD 2018-2022

Abstract

The aim of this research is to determine the effect of the variables inflation, credit interest rates and exchange rates on profits. This research was conducted at the RR Mobilindo Showroom for the 2018-2022 period. The sampling technique uses a purposive sampling method. The analysis technique used is multiple regression. Based on the results of the analysis, it was found that simultaneously inflation, credit interest rates and exchange rates had a significant positive effect on profits. Then, partially, inflation, credit interest rates and exchange rates have an effect on profits. The results of the analysis and discussion that can be taken from the results of the coefficient of determination analysis are that the influence of inflation, credit interest rates and exchange rates on profits is 51.2% and the remaining 48.8% comes from other factors.